What Can We Expect from SEM in 2025? Happy New Year, everyone! As we dive right into 2025, it’s time to shake off the holiday haze and get ready for a year of fresh opportunities in digital marketing. If you’re looking to get a jump on your paid search game, January...
The Power of Cookies, Online Tracking, & Data Mining It’s a classic scenario: you casually mention how you’re craving tacos, and minutes later, there’s an ad for a new taco joint on your phone. It happens all the time, and it’s enough to make you wonder—is my...